Privacy SEARCH4SUN
Privacy Policy — Search4Sun.com
Last updated: May 2026
Search4Sun.com (“Search4Sun”, “we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store and share your personal data when you visit www.search4sun.com, and sets out your rights under applicable data protection law.
Search4Sun operates as a holiday comparison and affiliate website. We have been operating since 2005. We do not collect names, email addresses or any other personal data directly from users of this website. We do not operate a newsletter or any form of direct marketing.
If you have any questions about this policy, please contact us at [email protected].
1. What Data We Collect
We do not collect any personal data directly from you. We do not operate a contact form, newsletter sign-up, or any other mechanism that gathers your name, email address or other identifying information.
The following data is collected automatically when you visit our website, by third-party tools we use:
- Usage and browsing data — including pages visited, time spent on the site, referring URLs, browser type, device type and approximate location (country/region level), collected via Google Analytics.
- Advertising interaction data — including pages viewed and actions taken, collected via the Facebook Pixel for the purposes of measuring advertising performance and audience targeting.
- Affiliate tracking data — when you click through to a partner holiday provider, our affiliate network (which may include providers such as AWIN, Commission Junction or Travelpayouts) may set tracking cookies to record that referral for commission purposes.
- Cookie data — see Section 4 below for full details of the cookies we use.
We do not collect payment card details, passport information or any other sensitive personal data.
2. How This Data Is Used
The data collected automatically via third-party tools is used for the following purposes:
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Analysing website traffic and improving our service | Usage data via Google Analytics | Legitimate interests (Article 6(1)(f)) |
| Measuring and targeting advertising | Interaction data via Facebook Pixel | Consent (Article 6(1)(a)) |
| Recording affiliate referrals for commission tracking | Click and referral data | Legitimate interests (Article 6(1)(f)) |
| Complying with legal obligations | As required | Legal obligation (Article 6(1)(c)) |
3. Sharing Data with Third Parties
We do not sell any personal data. Data collected automatically via third-party tools is shared as follows:
- Google Analytics — usage data is shared with Google LLC to provide website analytics. Google may process this data on servers outside the UK. For details, see Google’s Privacy Policy.
- Meta (Facebook Pixel) — interaction data is shared with Meta Platforms Ireland Limited for advertising measurement and audience purposes. See Meta’s Data Policy.
- Affiliate networks — when you click through to a partner provider, our affiliate tracking network (such as AWIN, Commission Junction or Travelpayouts) may receive referral data to facilitate commission tracking.
- Third-party holiday providers — when you click through to a partner site, that provider’s own privacy policy will govern any data you provide to them directly. We are not responsible for third-party privacy practices.
- Legal requirements — we may disclose data if required to do so by law or in response to valid legal process.
4. Cookies
Cookies are small text files placed on your device when you visit a website. Search4Sun uses the following types of cookies:
| Cookie Type | Purpose | Examples |
|---|---|---|
| Strictly necessary | Essential for the website to function correctly | Session, security |
| Analytics | Track how visitors use the site to help us improve it | Google Analytics (_ga, _gid) |
| Advertising / targeting | Measure ad performance and build audience segments | Facebook Pixel (_fbp) |
| Affiliate tracking | Record click-through referrals for commission purposes | AWIN, CJ, Travelpayouts |
On your first visit, you will be asked to provide or decline consent for non-essential cookies via our cookie consent tool. You can update your preferences at any time. You can also manage or delete cookies through your browser settings — please note that disabling certain cookies may affect site functionality.
For more information about cookies and how to manage them, visit www.allaboutcookies.org.
5. Data Retention
As we do not collect personal data directly, we do not hold user records of our own. Data collected via third-party analytics and advertising tools is retained in accordance with those providers’ own retention policies:
- Analytics data — typically retained for up to 26 months in line with Google Analytics default settings.
- Affiliate tracking data — retained by affiliate networks in accordance with their own policies.
6. International Data Transfers
Some of our third-party service providers (including Google and Meta) may process data outside the United Kingdom. Where this occurs, we rely on appropriate safeguards such as the UK International Data Transfer Agreement (IDTA) or adequacy decisions to ensure data is protected to UK GDPR standards.
7. Your Rights
Under UK GDPR, you have the following rights in relation to any personal data that may be processed in connection with your use of this website:
- Right of access — you may request details of any personal data held about you.
- Right to rectification — you may ask for inaccurate data to be corrected.
- Right to erasure — you may ask for data to be deleted in certain circumstances.
- Right to restrict processing — you may ask us to limit how data is used.
- Right to object — you may object to processing based on legitimate interests.
- Right to withdraw consent — where processing is based on consent, you may withdraw it at any time.
To exercise any of these rights, please contact us at [email protected]. We will respond within one calendar month of receiving your request. For rights relating to data held by Google or Meta directly, you will need to contact those providers via their own platforms.
You also have the right to lodge a complaint with the UK supervisory authority, the Information Commissioner’s Office (ICO), at ico.org.uk or by calling 0303 123 1113.
8. Children’s Privacy
This website is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you have any concerns in this regard, please contact us at [email protected].
9. Third-Party Websites
Our website contains links to third-party holiday provider and advertiser websites. Once you leave Search4Sun.com, this Privacy Policy no longer applies. We are not responsible for the privacy practices of any third-party site and encourage you to review their policies before submitting any personal data.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The date at the top of this page indicates when the policy was last revised. We encourage you to review this page periodically.
11. Contact Us
If you have any questions or concerns relating to this Privacy Policy, please contact us at:
Search4Sun.com
Email: [email protected]
© Search4Sun.com 2026. All rights reserved.
